Online defamation filings are up 34% in two years. Adult cyber-harassment has nearly doubled since 2016. Your prospects are calling at 9pm on a Saturday in panic — and most boutique firms can't pick up.
Defamation is a crisis practice. By the time someone calls your firm, they've Googled themselves at 11:43pm, found a lie spreading across the internet, and are panicking about their career, their reputation, their family. They will call three to five firms in the next twenty minutes.
Whoever picks up first — really picks up, with composure and the right qualifying questions — wins the case. The firms that don't pick up will hear about the case six months later when a competitor wins a $250K verdict on it.
This isn't a marketing problem. It's an infrastructure problem. The work boutique firms do is more valuable than ever — and the prospects calling are wealthier, more time-sensitive, and more willing to pay than ever. But the systems most boutique firms run on were built for a 2005 caseload, not a 2026 internet.
That's the gap we close.
One captures the inbound calls you're already losing. The other generates new ones — positioning your firm as the authority before the crisis hits.
A 24/7 intake specialist trained specifically on defamation cases.
A complete client acquisition engine — paid ads, landing pages, funnels, UGC, and video content that brings cases into your pipeline.
The AI receptionist is fast — live within a week. Full Growth takes longer because real marketing infrastructure (landing pages, funnels, creative production, ad campaigns) deserves more than a five-day sprint.
A focused 20-minute conversation about your intake process, voice, and qualifying questions. We mirror your judgment.
We train the AI on defamation-specific scenarios — public figures, anonymous defendants, statutes of limitation, jurisdiction.
A two-minute recording of the AI handling a real defamation intake call. You hear it before any client does.
Two-minute call forwarding setup. From that moment, every after-hours call to your firm gets answered and qualified by the AI.
Onboarding, brand voice, content strategy, and the AI receptionist all go live. Funnel architecture mapped.
Landing pages and funnels built, UGC creative scripted and recorded, ad creative designed and copy approved.
Paid campaigns go live across Meta, Google, and TikTok. Content publishing begins. Tracking and analytics installed.
Weekly performance review, creative refreshes, copy testing, audience expansion, and funnel optimization based on real data.
Six structural realities of defamation work that make 24/7 intake worth more than it sounds.
Most defamation discoveries happen evenings and weekends — someone Googles themselves and panics. Boutique firms with 9-to-5 staffing miss the highest-intent moments.
Six months to one year in most states, with the clock starting at publication. Every missed call is a potentially extinguished claim — not just a lost lead.
For a solo or 2-attorney firm, every hour spent on unqualified intake is an hour not billed at $400-$700/hr on real cases. Automation recovers $30-50K/month in billable time.
Federal courts ruled in 2025 that deepfake creators face the same defamation liability as traditional publishers. AI-related defamation will be the fastest-growing subset through 2030.
Average defamation case fees range $25K-$250K, with high-stakes cases reaching $2M+. A single captured case that would have gone elsewhere covers our service for a decade.
Generic AI receptionist services aren't trained on defamation work. Generic legal-tech doesn't understand intake nuance. We've built specifically for boutique reputation counsel.
Headline case values that justify the infrastructure investment several times over.
No pitch decks. No generic demo. We'll talk about your practice, your intake bottlenecks, and whether either of these paths fits the firm you're trying to build.